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(IT-NEWSWIRE.COM, May 13, 2015 ) VICTORIA, Australia -- With the relatively new generational introduction of computers, mobile phones and online games in to homes and schools, the consequences to children's health are not widely known. As technology increases rapidly in popularity in today's society, it's no longer unusual to see playing or studying on an iPad or mobile phone as common activities for toddlers and children.
With that play and study comes the visibly notorious stoop or hunch, when the child usually positions the phone or iPad on their lap to look down upon. "That posture is what industry experts refer to as 'text neck' or 'iPosture Syndrome'," says Australian chiropractor Dr. Leigh Sheldrick. "Where we used to see signs of this kind of spinal damage in young adults frequently using portable technology, it's now commonly visible in young adults and children addicted to technology. MRI studies have shown that these bad habits children are forming with technology can result in permanent spinal damage for them in the future."
With sleep being the time for repair, growth and immune activity - which is governed by the nervous system - Dr. Leigh Sheldrick co-founded Ollie Owl. Ollie Owl specialises in a range of children's pillows specifically designed to position the spinal cord and nerves in an optimal position for healing, regenerating and rebuilding through sleep. www.ollieowl.com.au
Without adequate opportunities for spines to heal and realign during sleep, children can experience back pain, neck pain, headaches, muscle tension, poor breathing and digestion issues, therefore it's important to protect a child from future complications of poor posture.
Parents can take the following steps towards preventing iPosture in children:
o Stand on the side of the child.
o Ask the child to look straight ahead.
o Find the middle of the side of their shoulder and draw an imaginary line running from the hole of the ear towards the middle of the shoulder.
Signs of iPosture Syndrome are visible if the line falls forward of the middle of the shoulder. www.ollieowl.com.au
There are also other ways of protecting a child from iPosture Syndrome:
o The child should maintain an upright posture when using screens.
o They should be encouraged to assume better postures when using computers, laptops, iPads, iPhones and games.
o Sleep on a supportive contoured pillow to give the body a chance to recover.
o Do age-appropriate stretches and activities for toddlers and children to combat iPosture Syndrome.
"I think overall, parents are becoming more aware that the decisions they make for their children today can profoundly affect their future health, and they're more driven to invest time, money and effort into making those decisions. Parents seem better informed these days, and their expectations of appropriate products for children appear to be higher." www.ollieowl.com.au
For more information on preventing iPosture Syndrome in children or 'text neck', visit www.ollieowl.com.au.
About Ollie Owl:
Ollie Owl provides the perfect pillow for children for a better posture during sleep. It is designed by a chiropractor for children. Leigh Sheldrick is a chiropractor with seventeen years experience of taking care of children and families under her belt. For several years she has been doing some recommendations on adult pillows to adult patients until she took notice that children has been left behind.
Also, with lots of studies supporting the importance of sleep, there is not enough attention given to children's posture and the quality of their pillows. This led her to establish Ollie Owl together with Tania Beattie. Ollie Owl provides contoured pillows which helps improve posture and thus improving the quality of sleep of children.
Ollie Owl
Leigh Sheldrick
+61 0413 307 815
info@ollieowl.com.au
Source: EmailWire.Com 
Source: EmailWire.com
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