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(IT-NEWSWIRE.COM, February 12, 2019 ) Netscribes' latest market research report titled Mobile Commerce Market in India 2014 illuminates the dynamics in the domestic m-commerce market. Mobile Commerce or m-commerce is the activity of commencing commercial transactions between both B2C and B2B entities via mobile devices. Indian retail market has experienced high growth over the last decade with a gradual shift towards modern retailing formats. With growing numbers of mobile devices and mammoth wireless subscriber base, the focus is slowly shifting to mobile platforms.
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Although mobile commerce market in India is in nascent stage, m-payment and m-banking segments have shown significant growth over the last few years. Initiatives taken by the government and financial organizations to reach India's un-banked population are fueling growth in the latter segments. Huge mobile subscriber base in India and increasing trend of shopping over internet has set the stage for m-commerce in India, but low awareness and security concerns are delaying significant adoption of the same. Leveraging on enhanced reach like MVAS and diverse features like of e-commerce, m-commerce is poised for greater adoption across India, in the coming years.
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Table Of Content
Slide 1: Executive Summary
Macroeconomic Indicators
Slide 2: GDP at Factor Cost: Quarterly (2011-12 - 2014-15), Inflation Rate: Monthly (Jul 2013 - Dec 2013)
Slide 3: Gross Fiscal Deficit: Monthly (Feb 2013 - Jul 2013), Exchange Rate: Half Yearly (Apr 2014 - Sep 2014)
Slide 4: Lending Rate: Annual (2011-12 - 2014-15), Trade Balance: Annual (2010-11 - 2013-14), FDI: Annual (2009-10 - 2012-13)
Introduction
Slide 5-6: Mobile Commerce (M-Commerce) Overview, Retail Ecosystem with M-Commerce
Market Overview
Slide 7-9: Market Overview - Global, Market Overview - India
Drivers & Challenges
Slide 10: Drivers and Challenges - Summary
Slide 11-20: Drivers
Slide 21-22: Challenges
Competitive Landscape
Slide 23: Porter's Five Forces Analysis
Slide 24-31: Major Public Players
Slide 32-72: Major Private Players
Market Opportunities
Slide 73-75: Market Opportunities - Potential Verticals
Strategic Recommendations
Slide 76-78: Recommendations
Appendix
Slide 79: Key Ratios Description
Slide 80: Sources of Information
Get Complete TOC with Figures and Tables Here:https://www.researchreporthub.com/report/mobile-commerce-market-2/11136/#toc
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